Call Tracking
Marketing Master Software is an analytic system that combines marketing data with telecommunications data, using call tracking technology. It allows to set up and effectively measure phone calls touchpoint and attribute the source of acquiring a new lead to specific online or offline channels.
This system works well in industries where a telephone call is still an important way of contacting the customer with the brand. This is what happens i.a. in the medical, HoReCa, real estate, automotive, financial and insurance industries, as well as in e-commerce.
Marketing Master Software can be integrated with the Track & Lead service and immediately supply it with phone records from potential and existing contacts.
Gain:
●additional place to measure conversion from online and offline ads - phone calls
●the possibility of measuring offline advertisements like the press, radio, TV, leaflets thanks to dedicated virtual phone numbers
●new customer service quality control tool
●the ability to record telephone calls
●access to online and email analysis and reports, as well as SMS notifications
Conversion measurement from ads to phone
allows to assess the effectiveness of online ads targeting www (including Google Ads, Facebook, SEO, mailing, referral, direct) and offline advertising (including TV, radio, press, leaflets) thanks to the automatic replacement of numbers on the website and assigning dedicated phone numbers to offline advertising
Integration with Google Ads and Google Analytics
allows to indicate keywords converting to a phone calls (Google Ads) and reporting events such as calls to Google Analytics
Inbound call center
the part of the call tracking system is the VoIP service, which allows to handle incoming and outgoing calls, launch a welcome announcement, account users for received and made calls as well as record calls
SMS and email reports
online reports configured by the user as well as reports and system notifications sent by SMS or email
Access levels
dedicated access levels for the Administrator (configures the service), User (works online on the system) and also for the Agency Manager (manages sub-accounts)
Integrations
available integration with various CRM system (e.g. sending an event such as a phone call) as well as with the Track&Lead service
NEWS
No annoucements
Nothing found.