Track & Lead

Track&Lead allows to analyze the effectiveness of digital and traditional advertising as well as customer service processes. It helps clients optimize advertising budgets and effectively increase sales.

In combination with the innovative Marketing Master Software (call tracking system that enables the analysis of conversion from ads to phone calls) and ChatBoost (sales and customer service chatbots), our clients gain powerful marketing and sales tools. Thanks to which they can gain more customers with the same advertising budget or lower it to achieve as much as before, and reallocate the savings to further investments.


one tool for monitoring all touchpoints

one system to analyze costs of acquiring leads and clients (ROAS)

a useful tool for assessing the effectiveness of physical and digital advertisements

the ability to integrate the Track&Lead with your own CRM system

additional touchpoints thanks to integration with our call tracking system and sales chatbots

Automatic recognition of ad sources

identifying the source of leads (potential clients), e.g. from Google Ads, Facebook Ads, SEO, mailing, call tracking, offline sources (press, TV, radio, leaflets)

Monitoring touchpoints

by measuring i.a.forms on the website, contact phones (call tracking), forms on Facebook Ads and Google Ads, chatbot

CRM functionality

a complex database of leads and customers that allows to store: contact data, information about interactions, tags, notes, documents

Lead management automation

automatic assignment of user actions on the lead, running SMS and email campaigns, working on the calendar

Several levels of access

separate accounts for Administrators, Managers and Users, dedicated dashboards with reports and statistics


possible integration with different systems (CRM, e-shop, warehouse system, etc.) as well as with our Marketing Master Software and ChatBoost services


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